Clarity first
We do not start with colours or animations, but with your positioning, audience and goals. Every design decision therefore has a reason.
Who we are
Personally led, built around the right team
Devife was founded by Daan Kemper in 2020 and is still personally led by him. This keeps strategy, design decisions and technology closely connected, with short communication lines throughout the project.
There are no account managers or constantly changing contacts. Daan safeguards the direction and delivery of every project. When additional expertise is needed, trusted freelance specialists join based on the needs of the assignment.
We work primarily remotely from Baarn, but do not believe in distant collaboration. Clear agreements, quick responses and open explanations ensure you always understand why decisions are made and where the project stands.
What we believe
Beautiful only matters when it also works
A strong website should express the character of your organisation and help visitors confidently take the next step.
Care for the craft
No filled-in template, but a considered combination of content, visual design and custom development that genuinely fits your brand.
Built for growth
We design for trust, usability and conversion. Not to sell more aggressively, but to help the right visitors move forward with confidence.
Our story
From custom software to distinctly creative websites
Devife began as a software company. Over the years, we discovered that our greatest strength lies where strategy, creativity and technology meet: exactly where an exceptional custom website is created.
- 2020
Founded as a software company
Daan founded Devife to develop custom software and digital products. Most projects centred on technical solutions and applications, with the occasional website alongside them.
- 2025
The focus shifted to websites
We deliberately chose a clear specialisation: high-end custom websites, with a strong preference for projects where creativity can genuinely make the difference. Strategy, distinctive design, CRO and development came together in one approach.
- Today
Creative websites built on a software foundation
From Baarn, Devife builds distinctive websites for creative and ambitious businesses. Our software background remains an advantage: complex functionality, integrations and automation can all become part of one considered digital experience.
What we do
One clear specialisation, supported by technology that can grow
Devife's core is designing and developing high-end custom websites. Supporting solutions are only added when they contribute to the larger objective.
Our core
Custom websites that persuade
From positioning and content structure to UX, visual design, development and CRO. Everything is developed as one system around your brand and growth goals.
When it adds value
SEO, automation and software
A website rarely stands entirely on its own. We can therefore extend it with
Curious whether our way of working suits you?
Schedule an informal introduction. We will discuss where you are now, what you want to achieve and whether Devife is the right partner for it.